the world's first crowdsourced tequila

Be A Part of Helping Us Select the Tequila For the Official Release.

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How it Works

Join us on the ground floor and select the world's first crowdsourced tequila.

Order:

Order the 2022 tasting kit and feel what it's like to get samples directly from the distillery.

1
experience:

Salud! Gather your friends and family to sip the best tequila's Mexico has to offer.

2
Rate:

Rate the final flavor profiles based on taste and smoothness. You don't need to be an expert. Have some fun!

3
Vote:

Your vote matters. Submit your favorite flavor profile to identify the Tequila De la Gente.

4

our story

Hi, we’re just 4 guys who love tequila. We wanted to find a tequila we enjoyed sipping like we do a whiskey or bourbon, but we were overwhelmed by the cost and shopping experience it took to find our favorite. So we decided to change the way tequila is created by involving you in the very beginning. We want to crowdsource the selection process.

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How we started

There are three basic steps to creating a tequila once you’ve found a distillery:

select a flavor profile
1
Design a bottle
2
Design packaging
3

So we started and found a distillery in Jalisco Mexico, (the region where all tequila comes from) that liked our idea and was willing to partner with us.

Then we worked with a master taster who bought into our mission. He started to send us samples of our very own custom designed profiles based on taste, aroma, and other super secret ingredients. As you can probably imagine this was fun and exciting to taste and rate but we had a new problem: we had to select 1 of these to be our favorite.

If we choose 1 and add it to the thousands of options already out there, we haven’t solved the issue. Apparently plenty of celebrities are doing this already and promoting their own tequilas....

WE want to involve YOU.

We want you to receive a tasting kit to help us select the tequila that will be the 2022 release of “Tequila de la Gente”.

So we’ve narrowed down the flavors from the master taster to the last 4 options.

We want you to:
- EXPERIENCE what its like to receive a package of unreleased tequila.
- Sit down with your friends and family to RATE the final 4 flavor profiles.
- VOTE for your favorite.

After all the votes are in, we, the people, will have selected the Tequila that will be crowned the“Tequila de la Gente”. It truly is the Tequila For the People, by the people.

Whats inside the 2022 tasting pack


4 - 200ML Bottles of Anejo


Plus Access To Everything You Need For A Fun Tasting And Submitting Your Votes:
- Our Tequila Rating System
- Tequila Tasting Guide
- Tequila Education Videos
- How To Host Videos
- Hosting Music Playlists
- Digital Tasting Book

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